Advertising Policy

Last Updated: 18 November 2025
Website: oum.wtf
Platform Name: Open University Media


1. Introduction

This Advertising Policy outlines how advertising is managed, displayed, and regulated on Open University Media. The purpose of this policy is to ensure that all advertisements shown on the Platform are lawful, safe, appropriate for students, and aligned with the values and community standards of Open University Media.

This Policy applies to:

  • Advertisers and sponsors

  • Ad networks or third-party ad providers

  • Users who may encounter or interact with advertisements

  • Any promotional content displayed on the Platform

All advertisers must comply with this Policy, the Terms & Conditions, and all applicable Indian laws related to advertising.

Open University Media reserves the right to refuse, remove, or restrict any advertisement at its sole discretion.


2. Types of Advertising We Allow

Open University Media may allow the following types of advertisements:

2.1 Educational Advertisements

Advertisements related to:

  • Online courses

  • Skill development

  • Test preparation

  • Career guidance

  • Workshops

  • Educational materials

2.2 Student-Oriented Services

Including:

  • Student discounts

  • Stationery

  • Productivity tools

  • Student-friendly subscription services

  • Academic software

  • Coaching or tutoring services

2.3 Technology and Productivity

Such as:

  • Apps

  • Software tools

  • Gadgets or accessories

  • Tech services

  • Website builders

  • Digital solutions

2.4 Non-Intrusive Brand Advertising

Any brand advertisement that does not conflict with our safety standards or violate user trust.

All ads must be suitable for a college-aged audience (16+).


3. Advertising We Do Not Allow

To maintain user safety and platform integrity, the following advertisements are strictly prohibited:

3.1 Illegal or Harmful Products

Including:

  • Drugs or illegal substances

  • Weapons or explosives

  • Unauthorized pharmaceuticals

  • Gambling or betting

  • Ponzi schemes, financial scams

  • Cryptocurrency schemes without regulatory approval

  • Adult services

  • Fake documentation or illegal services

3.2 Adult or Explicit Content

Strictly prohibited:

  • Pornographic content

  • Adult dating services

  • Sexually explicit imagery or services

  • Escort services

  • Content involving nudity

  • Sexual performance enhancement products

3.3 Misleading or Deceptive Ads

Such as:

  • Fake job offers

  • Misleading financial returns

  • Fraudulent contests

  • Misrepresentation of products

  • Clickbait claiming false outcomes

3.4 High-Risk Products for Minors

Including:

  • Alcohol (unless legally compliant and properly restricted)

  • Tobacco

  • Vaping or e-cigarettes

  • Products banned for individuals below legal age

  • Violent games or mature content inappropriate for students

3.5 Political and Religious Ads

We do not accept advertisements promoting:

  • Political campaigns

  • Political propaganda

  • Religious proselytizing

  • Ideological movements

  • Content that may cause conflict or division

3.6 Discriminatory or Hate-Based Advertising

Any advertisement containing:

  • Racist stereotypes

  • Caste-based discrimination

  • Religious bias

  • Sexist or misogynistic content

  • LGBTQ discrimination

  • Any form of hate speech

Such advertisements are permanently prohibited.


4. Sponsored Content and Disclosure Requirements

Open University Media may publish sponsored content or promoted posts, but all such content:

  • Must be clearly labeled

  • Will be marked as “Sponsored” or “Promotion”

  • Should not appear misleading

  • Must comply fully with this Advertising Policy

  • Will not influence moderation or safety decisions

Users should be able to easily distinguish between user-generated posts and paid promotional content.

Advertisers interested in sponsored content arrangements, branded posts, native advertising, or special promotions should contact the advertising team at ads@oum.wtf for terms, pricing, and placement guidelines. All sponsored placements are subject to review and must meet platform standards before publication.


5. Third-Party Ad Networks

If third-party ad networks are used (such as Google Ads or similar providers), they must adhere to:

  • Indian advertising laws

  • This Advertising Policy

  • Acceptable content standards

  • Industry regulations

The Platform cannot always control which ads a third-party network displays, but we maintain the right to:

  • Block certain categories

  • Restrict sensitive topics

  • Report inappropriate placements

  • Disable networks that violate our safety standards


6. User Data and Advertising

Open University Media does not sell, trade, or share user data for advertising purposes.

6.1 No Personalized Ads Based on Identity

Because the Platform protects user anonymity:

  • Emails are private

  • Identity is never shared with advertisers

  • No behavioral profiling occurs

  • No targeted advertising based on user content is used

6.2 Context-Based Ads Only

Ads may be shown based on:

  • Page category

  • General user interest groups

  • Non-identifiable data

  • General browsing context

No personal data is used to target ads.


7. Placement and Frequency of Ads

To maintain a non-disruptive experience:

  • Ads will appear only in designated locations

  • Ads will not obstruct or cover user content

  • Pop-ups, autoplay audio, and intrusive ads are not permitted

  • The number of ads per page will be limited

We prioritize platform usability over revenue.


8. Moderation of Advertisements

Advertisements are reviewed using:

  • Automated AI scanning

  • Manual approval when needed

  • Ongoing monitoring for violations

  • User reports

  • Regular audits of third-party ads

Any advertisement violating policy standards may be:

  • Removed

  • Restricted

  • Blocked entirely

  • Reported to the ad provider

  • Rejected permanently

Advertisers who repeatedly violate rules may be banned from future advertising.


9. User Reporting of Inappropriate Ads

Users who encounter ads that appear:

  • Offensive

  • Misleading

  • Illegal

  • Explicit

  • Scam-like

  • Unsafe

  • Inappropriate for students

should report them immediately.

Reports can be submitted through:

Email: support@oum.wtf
Subject Line: “Advertising Report”

The Platform takes user reports seriously and conducts investigations promptly.


10. Advertising and Safety

The Platform ensures that advertisements:

  • Do not compromise safety

  • Do not promote harmful content

  • Do not mislead users

  • Do not conflict with moderation rules

  • Do not exploit student vulnerabilities

  • Do not encourage illegal actions

Safety remains the top priority regardless of advertising revenue.


11. Advertising Partnerships and Terms

All advertising partnerships require a formal agreement that defines:

  • Duration of the campaign

  • Creative assets and formats

  • Placement and frequency

  • Pricing and payment terms

  • Performance metrics and reporting

  • Compliance with this policy and applicable laws

To initiate an advertising partnership, please contact the advertising team at ads@oum.wtf. Provide a brief summary of the proposed campaign, target audience, and preferred timeline. The advertising team will respond with onboarding steps and requirements.


12. Changes to This Advertising Policy

Open University Media may update this Advertising Policy at any time to:

  • Improve transparency

  • Address new advertising formats

  • Adapt to legal changes

  • Enhance user safety

Updated terms take effect upon publication.


13. Contact Information

For queries relating to advertising guidelines, partnerships, reporting, or compliance, contact:

Subject Line suggestions:

  • “Advertising Report” for problematic ads

  • “Advertising Partnership” or “Sponsorship Inquiry” for collaboration